Privacy Policy
Effective Date: May 27, 2026
Farmlens is operated by [LENS ANALYTICS LLC] ("we," "us," or "our"). This Privacy Policy explains how we collect, use, and protect your information when you use farmlens.io and our services. By using Farmlens, you agree to the practices described below.
1. Information We Collect
Information You Provide
- •First name, last name, and email address when you create an account or join the waitlist
- •Farm area information such as zip codes or geographic boundaries you define
- •Any address lists you upload to define your farm area
Information We Collect Automatically
- •Authentication tokens stored in your browser's local storage to keep you logged in
- •Basic usage data such as pages visited and actions taken within the app
- •IP address and browser type for security and debugging purposes
Information We Do Not Collect
- •We do not collect or store payment card numbers. All payments are processed by Stripe, Inc. directly. See Stripe's privacy policy at stripe.com/privacy.
- •We do not collect Social Security numbers, government IDs, or financial account information.
2. How We Use Your Information
We use the information we collect to:
- •Create and manage your Farmlens account
- •Send you OTP authentication codes and account-related emails via Resend
- •Deliver property scoring and farm intelligence results
- •Notify you when your farm data is ready
- •Respond to support inquiries
- •Improve and maintain the Farmlens platform
3. How We Share Your Information
We do not sell your personal information. We share information only with the following service providers who help us operate Farmlens:
- •Resend — email delivery for authentication codes and notifications
- •Railway — cloud hosting and infrastructure
- •Stripe — payment processing (billing information only)
- •Mapbox — map rendering for farm boundary visualization
- •Microsoft Azure OpenAI — AI-generated outreach drafts (property data only, no personal identifying information)
We may also disclose your information if required by law or to protect the rights and safety of Farmlens and its users.
4. Data Retention
We retain your account information for as long as your account is active. If you cancel your account, we will delete your personal information within 90 days unless we are required to retain it by law.
5. California Privacy Rights (CCPA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- •The right to know what personal information we collect and how it is used
- •The right to request deletion of your personal information
- •The right to opt out of the sale of your personal information — we do not sell your data
- •The right not to be discriminated against for exercising your privacy rights
To exercise any of these rights, contact us at [email protected]. We will respond within 45 days.
6. Security
We take reasonable measures to protect your information, including encrypted data transmission, hashed authentication codes, and JWT-based session management. However, no system is completely secure and we cannot guarantee absolute security.
7. Children's Privacy
Farmlens is intended for use by professional real estate agents and is not directed at children under 13. We do not knowingly collect information from children under 13.
8. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by email or by posting a notice on farmlens.io. Your continued use of Farmlens after changes are posted constitutes your acceptance of the updated policy.
9. Contact Us
Questions about this Privacy Policy? Contact us at [email protected] or [LENS ANALYTICS LLC], farmlens.io.